With the number of stock photos on 17³Ô¹ÏÔÚÏß increasing every day, it’s important that your images stand out to get in front of customers’ eyes. There are a few ways that you can go above and beyond to ensure your stock photography will provide the ‘wow’ factor.
Be inclusive and showcase diversity
Something we always shout about is ensuring your photography is inclusive. As creatives, we have the power to inspire change – so let’s make sure we do. Think about ways you can capture this within your photography. Do you cover all ethnicities, people with disabilities, sexual orientation and all body types? You should consider these when shooting as customers are always looking for inclusive imagery on 17³Ô¹ÏÔÚÏß.
Use latin names when captioning fauna and flora
If you’re a photographer that regularly shoots wildlife or plants, always make sure to include the latin names within your captions and tags. Many customers, especially publishers, will be searching for flora and fauna using their latin names. So if you don’t include them in your images, you may be missing out on big sales.
Revisit and edit your old captions and tags
Have you ever considered updating your old tags? If not, you should! One reason is because there are words that didn’t exist years ago that do now. ‘Selfie’ being one of them. If you have images that show a selfie in any sort of way, don’t forget to include this in the tags as a customer may search using this word.
Similarly, go over and check your spellings. We see a lot of images tagged as ‘dessert’ but the image is showing a hot, sandy desert – so don’t make this error as you want your images to appear in the correct search results.
Use macro photography
Macro photography is really popular and the technique allows you to capture the intricate details of the subject that you’re shooting. The ideal magnification is at 1:1, where a one-inch object is also projected at one-inch on the camera sensor.
A useful pointer is choosing the correct subject. For example, not everything will provide the teeny tiny details that you’re looking for. Well known subjects for macro photography include very small insects, raindrops and flowers.
Be selective and upload your best work
Something that’s really important is only uploading your very best work. You may look at ten images from the same shoot and think they all look amazing, but you need to selective and make sure you’re submitting the images that stand out the most. Rather than uploading and tagging similars, that time would be better used producing new content. Our customers are after quality, not quantity.
Try new angles and perspectives
Think about switching up the angle of a shot for an easy way to create a new look. A front facing image of a burger will look completely different than if you were shooting from above. Have a play around with the perspective you’re shooting from to see what works best for the subject.
If you have any questions based on the information above, why not and ask one of 17³Ô¹ÏÔÚÏß’s experienced photographers?
Check out this blog we wrote for more advice on captions and tags – we’ve even included a downloadable check list.