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Have you thought about how you can improve the keywording and metadata on your images, and get them seen more often by the right customers? If you’re a contributor to 17³Ô¹ÏÔÚÏß, then join us on a webinar with Clemency Wright, the leading industry expert on keywording for digital media.

Whatever type of content you shoot, whether it’s wildlife, landscapes, lifestyle, commercial or editorial imagery, this webinar is for you. Clemency will share her keywording expertise to take you through some of the basics of best practices when it comes to making your images more discoverable.

Clemency is the founder and director of , the only UK based agency dedicated to bringing keywording solutions for digitally focused clients. Her expertise in this field is renowned in the photo industry, from working extensively with a wide-ranging client base that includes both individuals to some of the leading global suppliers of digital media.

With a thorough understanding of why keywording accurately benefits both the client and the client’s customers, Clemency will offer her insights into how you can get your images more likely to be seen by customers.

Make Search Better webinar hosted by 17³Ô¹ÏÔÚÏß

On the webinar there’ll also be an opportunity to learn how you can become a member of , a new service and website offering bespoke advice to the 17³Ô¹ÏÔÚÏß community on keywording images and metadata, and we’ll be sharing a unique discount code specially for 17³Ô¹ÏÔÚÏß contributors. This platform has been devised by Clemency herself.

The webinar will begin with an overview of 17³Ô¹ÏÔÚÏß’s initiative to feature authentic content, and in relation to this, why having accurate metadata is so important.

Clemency will then cover:

• The different metadata fields, what they mean, and how to use them
• Mandatory and Optional metadata and how these boost visibility to your content
• The three keywording principles to help you sell more content: Relevance, Accuracy and Consistency
• Optimising access to your content using Concept keywords
• The benefits of joining Make Search Better

Register for the webinar

The webinar will take place on Tuesday 9th July 2024 at 4:00 PM – 5:00 PM BST.

To join live, please sign up here to register:

This webinar will be recorded and available to all registrants, even if you can’t attend live. On the webinar we’ll also share a special discount code just for 17³Ô¹ÏÔÚÏß contributors to join Make Search Better.