See more with our New Normal collection
Humans have been living on Earth for 200,000 years and in that time, we’ve had to overcome all sorts of challenges from to that almost made us extinct. But there are two qualities we have that helps us to deal with life’s challenges – adaptability and resilience. In defiance of difficulties, we find the strength to stoically stand up and find a new way forward.
Our New Normal collection reflects this enduring outlook on life while remaining sensitive to the differing difficulties that we all face. Take a glimpse through the eyes of photographers living in lockdown during the Coronavirus pandemic. Although we’ve had to adapt to a whole range of new challenges – and sadly, in many cases, loss and grief – we still manage to make the most of the situation. And therein lies the beauty of our adaptability.
So whatever you’re up to, stay safe out there, and be kind to each other.
Update on 02-03-21: As developments surrounding the COVID-19 pandemic continue around the world, we’re constantly sourcing new imagery and curating new collections that reflect our current way of life. This ‘One Year On’ lightbox showcases what lifestyle imagery looks like now so that your content looks current and authentic.