As the FIFA Women’s World Cup campaign continues to captivate audiences worldwide, we, at 17³Ô¹ÏÔÚÏß, are here to guide you on sustaining engagement throughout this exhilarating journey. Our content library offers a treasure trove of dynamic images, videos, illustrations, and vectors that will keep your campaign fresh and your audience excited from 20 July – 20 August, 2023. In this blog, we not only emphasize the significance of changing imagery to maintain engagement but also highlight the incredible opportunity to offer more exposure to female footballers through your evolving marketing choices.
REF: 2RDYRHB // Morocco's Fatima Tagnaout vies for the ball with Germany's Svenja Huth, right, during the Women's World Cup Group H // Associated Press
Embrace the Power of Dynamic ImageryÌý
As your FIFA Women’s World Cup campaign progresses, the power of dynamic imagery cannot be underestimated. Keep your audience engaged by regularly updating your visuals with fresh content from 17³Ô¹ÏÔÚÏß’s library. Whether it’s images of the latest match highlights, emotional moments on the field, or behind-the-scenes shots of players’ dedication, changing imagery will ensure your campaign remains relevant and captivating.Ìý
REF: 2RDM70Y // England versus Haiti, rising star Melchie Dumornay of Haiti // Actionplus
Shine the Spotlight on Rising StarsÌý
While established players command attention, your FIFA Women’s World Cup campaign can truly shine by highlighting rising stars and underrepresented talent. Utilise our content to introduce lesser-known female footballers who are making a significant impact on the field. By doing so, you not only engage your audience but also provide these talented athletes with the exposure they deserve.Ìý
Check out these rising stars featured in our 17³Ô¹ÏÔÚÏß collection: Ìý
REF: 2RCGXH9 // Wendie Renard of France enters the stadium for an international friendly between Australia and France at Marvel Stadium in Melbourne, Australia // Associated Press
Engage with InfluencersÌý
Leverage the power of influencers to extend the reach of your campaign. Collaborate with influencers who are advocates for women’s sports and have a genuine passion for promoting gender equality. Allow them to use 17³Ô¹ÏÔÚÏß’s dynamic content to create captivating posts and stories, amplifying your message and engaging their devoted followers.Ìý
Here’s a few influencers to get you started: Ìý
Megan Rapinoe – Twitter: | Instagram: Ìý
Wendie Renard – Twitter: | Instagram: Ìý
Christine Sinclair – Twitter: | Instagram: Ìý
REF: Cristiana Girelli (10 Italy) celebrates with teammates after scoring her team's first goal during the FIFA Womens World Cup 2023 // Sports Press Photo
Create Visual StoriesÌý
As the FIFA Women’s World Cup unfolds, harness the power of visual storytelling. Compile sequences of images and videos that chronicle the journey of teams and players through the tournament. These visual narratives will create a sense of anticipation, excitement, and emotional investment among your audience, ensuring that they remain actively engaged throughout the campaign.Ìý
REF: 2JTABF1 // Spain lift the World Cup champion trophy and celebrate their victory during the trophy and medal ceremony at the FIFA U20 Womens World Cup Costa Rica 2022 // Sports Press Photo
Need support? Ìý
Whether it’s images that bring your campaigns to life, videos that spark excitement, or illustrations that ignite creativity, 17³Ô¹ÏÔÚÏß is your trusted source. Our commitment to delivering top-notch content and unmatched customer service ensures that your engagement campaigns will thrive and flourish. So, don’t hesitate to reach out for all your content needs and let us be your reliable partner in sustaining engagement and achieving remarkable success.Ìý